Hilton Head Island, SC
Friendly RegulationsMarket Score: 8.5/10Last updated: January 2026 - Source: AirDNA
Avg Nightly Rate
$245
Avg Occupancy
66%
Est. Annual Revenue
$59,030
Demand Trend
Stable
Market Overview
Hilton Head Island, SC is a friendly short-term rental market with an average nightly rate of $245, 66% average occupancy, and an estimated $59,030 in annual revenue. InvestorVerdict rates it 8.5/10 for STR investment potential (demand trend: stable).
Regulation Status: friendly
STR-friendly resort island. License and TOT tax required.
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Try STR Revenue EstimatorFrequently Asked Questions
What is the average Airbnb nightly rate in Hilton Head Island, SC?
The average short-term rental nightly rate in Hilton Head Island is $245, based on AirDNA data.
Are short-term rentals legal in Hilton Head Island?
Hilton Head Island is a friendly STR market. STR-friendly resort island. License and TOT tax required.
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Investment Risk Disclaimer
STR market data for Hilton Head Island is sourced from AirDNA and is for educational purposes only. Market conditions and regulations change frequently. Always conduct thorough due diligence before investing.